Legacy Homes needed a balanced marketing plan that would help them reach all clients across the Greater Omaha Metro Area. Our efforts have helped them reach new heights, and we even recently helped them to celebrate a milestone of 1000 homes sold! We feel confident the next 1000 will come in half the time for this fantastic team!

Laying a Solid Foundation

Before we got started planning, we went to work on correcting some listing issues and made sure Legacy Homes would be able to capture all organic leads possible. We think it’s important to have all organic channels operating efficiently before moving on to paid advertising options.

A good campaign needs a great website! While laying out the framework of their marketing plan, we also built Legacy Homes a new site to feature items like floor plans and event promotions. Within a short period of time we had introduced their new website, and begun implementing a digital marketing campaign to direct traffic to the site.

Stop and Mingle

Is there anything better than getting to interact with neighbors and potential clients face-to-face? We don’t think so, and one of the most rewarding aspects of the Legacy Homes campaign is promoting their events. Our campaigns have helped to increase turnout at these events with people who are ready to start the purchase process.
Legacy Homes Design Studio

“Our recent River Oaks development grand opening had one of the largest event attendances for Legacy Homes to date!”
– Legacy Management Team –

Home Buying Sales Cycle

The homes sales industry is cyclical, and we help Legacy Homes reach as many clients as possible during the busy times. But we also have found advantages in targeting the right people during the off season as well. This strategy has led to an evener flow of potential home buyers year-round!

Constant Contact

We are regularly in touch about the progress Legacy Homes is making in their market. They do an excellent job in responding to the requirements of their campaigns, and we keep them up to date on the performance of their advertising. We’re always searching for ways the campaign could perform even better.

“Right Idea is very proactive. The right person from the firm is always reaching to make sure that they are staying ahead of our needs. The truth is, when we first started Right Idea had a lot to learn about our business. They did a phenomenal job trying to understand, not just our industry, but our specific business plan and model.”

- Allen Grimes | Owner of Legacy Homes -

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